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Former BBC and Chrysalis Entertainment executive Gary Reich set up Brown Eyed Boy in 2002 as a writer and performer-led talent house. He has discovered, nurtured and developed a wide range of cutting edge comedy talent such as Sacha Baron Cohen; The Mighty Boosh�s Noel Fielding and Julian Barratt; Dom Joly and Little Miss Jocelyn�s Jocelyn Jee Esien. Key programming has included two series of LITTLE MISS JOCELYN, two series of 3 NON BLONDES, and it's latest incarnation ONE NON BLONDE currently showing on BBC3; HOW NOT TO LIVE YOUR LIFE, now in its third season with local versions in Germany, Italy and Canada and a US version for NBC being written and LAUGHTERSHOCK, a new multicultural sketch show. Brown Eyed Boy joined the Shine Group in July 2010 in a move to expand the group�s scripted and non scripted comedy output with Managing Director Reich continuing to spearhead the writer/performer led talent house, receiving operational support from Kudos and operating from their Islington offices. The deal gives Brown Eyed Boy the opportunity to expand creatively, potentially through new co-production developments with other Shine Group companies, with the ambition of creating innovative larger scale comedy programming with international appeal.